Work

ElevArte Community Studio

Grant for Good 2012: Las Artes Mas Finas

ElevArte Community Studio has been cultivating young leaders and artists in the Pilsen community for nearly 40 years. As the recipient of the 2012 Grant for Good, the organization received a full year of free design and branding services. 

Elevarte Logo

Elevarte Duplexed and Edge Painted Business Cards

I.

Name & Brand

To kick off the brand overhaul, we set out to replace the original name, Pro Arts Studio, with something that would better represent the organization's mission and predominantly bilingual Latino audience. ElevArte Community Studio is culturally fluent and uplifting, aspirational and deeply human. 

We designed the logotype from hand-drawn script, imperfect but no less elegant, with the first two letters in particular reflecting the studio's humanity, pride and cohesive focus on leadership and independence. 

The spirited palette features tangerine and fuchsia, as well as a fiery hot gradient, capturing the energy and exuberance of the youth they serve. 

Elevarte Logo

Elevarte Duplexed and Edge Painted Business Cards

Elevarte Duplexed and Edge Painted Business Cards

Elevarte Duplexed and Edge Painted Business Cards

Elevarte Logo System

II.

Collateral

In addition to stationery, we designed buttons and an informational brochure, featuring color-treated photos of real youths and their families, as well as copy in both Spanish and English to serve all members of the ElevArte community.

Elevarte Stationary and Brand Collateral

Elevarte Programs

Elevarte Program Detail

Elevarte Program Back Detail

Elevarte Program

Elevarte Program interior shot

Elevarte Program back detail

Elevarte Poster